CIOReview Recognizes Marketing G2’s Leadership in Field Sales Technology
SPRING HOUSE, Penn., (June 8, 2015) – CIOReview, a technology magazine that is the foremost source for sharing innovative enterprise solutions that can redefine the business goals of enterprises, has recognized Marketing G2’s Mobile Concierge as a category leading field sales management solution. CIOReview recognized the product in a special analysis of field software solutions, published May 29, 2015. Mobile Concierge enables field representatives with the ability to provide a portfolio of offers to a pre-disposed customer with real-time payment authorization.
“We’re always honored to have one of our subscription-based business solutions recognized as a leader in its category,” said MG2 President Patrick Glennon. “This acknowledgement will not be a surprise to our client base as we have seen a 56% increase in their Mobile Concierge sales in the first quarter of 2015 vs. first quarter 2014,” Glennon added.
Mobile Concierge is an important component of a comprehensive engagement platform that encompasses e-Commerce solutions, customer billing and revenue recapture, provides a customer self service portal, manages customer identity and entitlements, and provides campaign management and analytics capabilities. As CIOReview noted, “The key advantage MG2 brings to the table is a combination of real-time, direct integration to the clients’ back-office systems and a friendly application designed around the needs of the mobile field force.”
A leading provider of digital solutions for publishers, MG2’s customer engagement platform and suite of subscription management tools are utilized by many of the largest media companies in North America, including Advance Publications, Cox Media, Hearst, Tribune, Gannett, and Postmedia Network.